Day 7: fashion. I decided to create a business card for a fictional fashion label, ‘Alice Evan’, as it’s something I could create without getting bogged down in collections that don’t exist. Going on the recent trends of digital prints, and crystals, I took a stock image of Agate, and manipulated it for use in the background and the text. I then sampled a colour from the image and used it for the back of the card.

I envisage this card being printed on a heavy matte stock. At this point in time a matte stock gives the impression of quality, and even authenticity (although these things tend to go full circle!). xx Laura

Day 7 - fashion-01

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